Video SEO

Did you know YouTube is the second largest search engine in the world today? How popular is YouTube though? Very popular!  YouTube gets over 1 billion unique viewers every single month, over  6 billion hours of videos are watched on YouTube every single month, WoW! Now the question is how do you maximize this search engine?

Blue Fusion Digital understands how to leverage your video content to get first page rankings which makes us without question the best Video SEO company in San Diego and the rest of the USA. Obviously we will address the most popular and frequently asked question, “How do we get YouTube Videos to rank on the first page of the organic search results?” First things first you need to have a decent quality video, this doesn’t mean you must have a expensive video camera but that wouldn’t hurt. You can always record using a smartphone: android, iphone, ipad or macbook or any computer with an HD webcam. Second make sure your videos are edited properly, the end product should deliver a clear, concise message. Third, make sure you create a eye catching thumbnail so people want to click on them. Fourth, Syndicate the video to all of your social media channels including YouTube, Facebook, Vimeo, Google +, etc. the goal being the more times it is shared, the greater the comments and likes, the better your video will rank.

What are the benefits of Video SEO?

The benefit is videos are a way to differentiate yourself from the rest of the pack. Videos bring great content, people like to watch videos and people will build an internal trust with you before they even meet you because now they understand who they are speaking too.

Google wants to rank companies with great content. Videos are content and if you utilize YouTube you are utilizing one of Google’s own tools, which they also happen to love.

Is the thumbnail important?

Yes, the thumbnail is crucial because people are more likely to watch a video if they understand what the video is going to be about.